Amazon shop on IRCTC website: Clocked transactions worth Rs 72.84 cr from apparels, electronics & books

By  and   www.financialexpress.com

Amazon has clocked transactions worth Rs 72.84 crore from 6.36 lakh items sold on the portal of Indian Railways (IR) since March 2015, a senior official at IRCTC told FE.

In March 2015, the online services portal of Indian Railways – irctc.co.in had announced its alliance with Amazon India for selling items such as consumer electronics, books, and apparels.

The Shop on Amazon tab on the IRCTC website redirects the user to Amazon’s homepage, A K Manocha, chairman and managing director of IRCTC told FE.

The government-owned platform with registered user base of 4.25 crore as on March 2016, can garner better visibility for Amazon, especially from smaller towns and cities. More info

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