After Amazon and Paytm, IRCTC partners mydala to offer deals on its ticketing platform

By   yourstory.com

Ticketing arm of Indian Railway IRCTC doesn’t seem to leave any opportunity to capitalise its reach and traction. After partnering with Amazon and Paytm, the government-owned ticketing portal has partnered with mydala to provide deals and offers to customers.

The partnership will give travelers access to the best deals and offers while booking their tickets.

Partnership looks to be a better proposition for both parties. While mydala will have access to IRCTC’s two crore registered users and opportunity to lure 1.2 million daily visitors with deals, IRCTC gets an additional revenue channel.

This partnership is an IRCTC’s move to deliver significant improvement in customer experience. Importantly, this is the third partnership in a row this year by IRCTC. Earlier it partnered with Paytm for train ticket booking through latter’s wallet and Amazon to power IRCTC’s online retail market.

IRCTC has also launched COD from this January.

Speaking at the launch, Anisha Singh, Co-Founder and CEO, mydala, said, more info

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